Why customer retention is so important to your success

You can only get an idea of how loyal your customers are, if you constantly inquire about the satisfaction.Fidelity and loyalty to a company or product can be established with simple means. If you are satisfied with a product and service and it serve...

Why customer experience is the next competitive battleground.

In a world where switching to a potential competitor is just a “click” away, customer experience is the new marketing battlefield. Customers no longer choose a brand and its individual products or services; Instead, they choose the company that gives them the best customer experience.

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