What you can learn from companies with a low NPS.

We already talked about what we can learn from companies with a high NPS in our blog article. There we examined the similarities and special characteristics of companies with a high NPS and reduced the success to the following characteristics:

Why customer experience is the next competitive battleground.

In a world where switching to a potential competitor is just a “click” away, customer experience is the new marketing battlefield. Customers no longer choose a brand and its individual products or services; Instead, they choose the company that gives them the best customer experience.

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