You are already using the Net Promoter Score for various areas in your company and receive valuable feedback from your customers. You can publish positive reviews easily and conveniently on your website using the Callexa widget. You respond to negative feedback individually.
With these measures you are already well prepared. But the work is not finished yet. Next, you should take care of your reputation on external websites.
Why is it so important to collect good reviews on external portals?
According to a recent study, around 66 percent of the 16 to 29-year-olds surveyed read reviews from other customers before buying online. Online reviews are even more trusted than personal recommendations from friends.
Therefore, review portals are usually the first point of contact before making a purchase or when looking for a new service provider.
However, if a potential new customer finds only bad reviews or no reviews at all on these review platforms, this will most likely prevent him from making a purchase or contacting us. On the other hand, many positive reviews mean more new customers, since interested visitors are guided by many good reviews and are more positive about a purchase.
Callexa helps you to easily collect more real positive reviews
To help you get valuable reviews, we have developed a new feature for Callexa. This new function enables you to automatically ask your customers to rate them on external portals such as Google, Facebook or Foursquare as part of the NPS survey.
The setup only requires a few steps and is not limited to certain platforms. You also control which customers receive this request and where it is displayed.
So you can e.g. the entire feedback of your "promoters" on the desired evaluation portals, e.g. Forward Yelp, Tripadvisor or Holidaycheck.
However, you will continue to receive feedback from the “detractors” via Callexa. In this way, you ensure that the opinion of satisfied customers is published first and that you collect as many valuable stars as possible.
A detailed explanation of how to activate this new function can be found in the support area under the heading "Can I integrate Google, Facebook or other rating portals?"
If you have any questions or suggestions, the Callexa team will be happy to assist you at any time.