Detractors, also known as critics, are a kind of “taboo subject” in the business world - nobody really likes talking about or even thinking about angry customers. However, these customers are vital to business development. T
For example, Callexa Feedback can be configured to send a survey after an arbitrary number of days to the customers after an order has been completed or after a cancellation or after receiving an invoice. The customer can evaluate within this email. After the evaluation has been done, a website with a follow-up question or additional tags which can be evaluated, will popup.