Why customer retention is so important to your success

You can only get an idea of how loyal your customers are, if you constantly inquire about the satisfaction.Fidelity and loyalty to a company or product can be established with simple means....

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The Net Promoter Score – basics and areas of application

Using a Net Promoter Score survey allows companies to learn more about customers. Evaluating and segmenting the feedback received enables a close look at customer behavior, gives an insight...

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How you can save costs in customer acquisition with the NPS

Acquiring new customers is expensive and time-consuming. Anyone who has ever calculated the cost of acquiring a new customer knows this. The NPS can help you save a lot of money.New customer...

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Benefits of the NPS survey that you don't know yet

The Net Promoter Score survey provides access to a large body of actionable feedback that helps improve customer loyalty over time.If you are only looking for a simple evaluation, a biannual...

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Why the NPS not only outputs statistics, but can also make feelings and intentions measurable.

In our Net Promoter Score articles, we talk about ways to use NPS surveys to improve the customer lifecycle and increase the accuracy of survey results.A common mistake that is made in relat...

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How to make NPS work for you

The Net Promoter Score is a helpful tool that collects feedback and makes the satisfaction of your customers measurable.Coupled with intelligent product analysis, proper segmentation and tar...

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Benefits of Outsourcing Your NPS Process

Outsourcing of services is becoming more and more popular these days, more and more companies around the world are interested in outsourcing their business activities. Outsourcing has many a...

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Closing the customer feedback loop: implement insights!

The customer feedback loop shows the process of continuous improvement based on the customers' insights about the business they are interacting with.It is one of the most efficient ways to m...

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What you should know about detractors

Detractors, also known as critics, are a kind of “taboo subject” in the business world - nobody really likes talking about or even thinking about angry customers. However, the...

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