We're happy to introduce our new feature for Callexa Feedback, the email widget. With this widget you are able to implement your NPS survey to your emails, newsletter or other mailing services. In order to add the widget to your emails you can find the button "Embed Survey" at the integrations overview. Choose "Embed into HTML email" to receive the HTML code.

The new Allianz CEO, Oliver Bäte, wants to measure Europe's largest insurer by the recommendations of its customers, according to a press report. Bäte intends to establish the so-called Net Promoter Score (NPS) as a key metric within the company, reports "Manager Magazin" citing company sources. The NPS measures the willingness of customers to recommend a company.

 Mailchimp is a newsletter service that allows you to carry out complete newsletter management online. Since Mailchimp is offered as Software as a Service (SaaS), no installation with a hosting provider is necessary. More than 9 million people and businesses around the world use MailChimp. The features and integrations make it possible to send marketing emails, automated messages and targeted campaigns. MailChimp has been around since 2001.