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The Net Promoter Score – basics and areas of application

Using a Net Promoter Score survey allows companies to learn more about customers. Evaluating and segmenting the feedback received enables a close look at customer behavior, gives an insight...

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How you can save costs in customer acquisition with the NPS

Acquiring new customers is expensive and time-consuming. Anyone who has ever calculated the cost of acquiring a new customer knows this. The NPS can help you save a lot of money.New customer...

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More conversions from trials? No problem with the Net Promoter Score

The Net Promoter Score survey is a wonderful tool for surveying your customers about their satisfaction and getting valuable feedback from them.However, you can already use the NPS for users...

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Why the NPS not only outputs statistics, but can also make feelings and intentions measurable.

In our Net Promoter Score articles, we talk about ways to use NPS surveys to improve the customer lifecycle and increase the accuracy of survey results.A common mistake that is made in relat...

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Basic areas of application for your satisfaction analysis with NPS.

Once you have understood the meaning, purpose and benefit of a satisfaction analysis using NPS, the question of possible areas of application naturally arises.In general, the following appli...

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The Net Promoter Score and the Thank You Page

The Net Promoter Score methodology survey is a marketing tool you can rely on to collect important customer data. But how can you integrate the NPS at relevant touchpoints of your website to...

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Benefits of Outsourcing Your NPS Process

Outsourcing of services is becoming more and more popular these days, more and more companies around the world are interested in outsourcing their business activities. Outsourcing has many a...

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Implement NPS surveys in your customer lifecycle emails

The customer lifecycle and associated lifecycle emails are an important part of designing, developing, and strengthening the relationship between your company and your customers.When used pr...

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Actions you can take if you are not receiving qualitative NPS feedback

While many people consider Net Promoter Score® surveys to be a simple rating scale from 0 to 10, in reality NPS® has two sides - the quantitative (the rating) and the qualitative (the feedba...

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